Perubahan Logo Baru Armani Exchange Yang Beri Impact Yang Besar

Byazlan

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Famous fashion brand Armani Exchange mempunyai masalah iaitu elements pada logo lettering A & X  too light dan seolah  terpisah iaitu ada garisan straight line di tengah .

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Rekaan logo yg lama gagal utk memberikan  impact, especially bila digunakan utk photography in print dan online media advertising.

Rekaan logo terbaru bila letter A & X mempunyai bold stroke dan superimposing didalam two rectangles yg membuatkan nmpk lebih iconic visually bolder dan cohesive.

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Rekaan logo baru ini berfungsi dengan baik bila di implementation pada magazine ads, storefronts, dan billboards. Perubahan yg besar apabila dapat increased visual impact of the new identity in context.

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