Rebranding Harvard University Press Untuk Masuk Ke Era Digital

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Bila masuk ke new era digital, harvard university ada masalah dngn logo diaorg kerana:

1. Design logo lama tak boleh fit in dan tengelam di dlm digital platform.

2. Rekaan logo yg nmpk too traditional & tk boleh blend in di era digital

3. Font ‘Harvard University Press’ sukar dibaca pda logo dan nmpk tergelam di dlm logo..  

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Jadi bila diorg decided for rebranding, ini lah hasilnya :.

1. Rekaan logo baru yg nmpk more modern & simple..

2. Logo yg timeless dan memorable, boleh diguna pakai utk selamanya..

3. Nmpk jelas di digital platform, terutama di apps dan website..

Lastly logo adalah identities, ia perlu simple & memorible.

Logo bukan tentang apa yg kita suka atau apa yg kita tak suka. Period!Give like & share post ini..  

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